Communication Designer
Lift Off to Wonder
Project Type
Design Strategy | Storytelling | Publication
about the project
Target Audience
Parents
This publication project was an illustrated book designed to spark curiosity about outer space and India’s scientific achievements, particularly the Mars Orbiter Mission (Mangalyaan). Through engaging storytelling and vibrant illustrations, the book simplified the technicalities of the mission into a narrative format accessible to young readers.
Children (6yrs - 12yrs)
Educators
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Bridging the gap in STEM learning through storytelling.
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Making complex ISRO mission processes understandable for kids.
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Promoting interest in India’s space achievements using visuals and simplified language.
key Focus Areas
Problem addressed
Despite children's natural fascination with space, existing literature fails to communicate the real-world scientific applications and strategic thinking behind space missions, especially in the Indian context.
The Design Approach
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Storytelling as a learning tool: Employed narrative structure to introduce scientific concepts and mission milestones.
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Illustration-led communication: Used visuals to simplify and retain interest in technical content.
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Child-friendly tone: Developed content appropriate for comprehension levels of 6–12-year-olds.
challenges
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Simplifying scientific data and processes without compromising accuracy.
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Structuring the narrative to maintain clarity, curiosity, and continuity.
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Designing a storybook format that balances learning with imagination
Moodboard
Visual language
color palette
type hierarchy
physical properties
